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Seeing the World One Step at a Time

press releases


Estonia has launched an influencer campaign with a twist called #EstonianWay

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FOR IMMEDIATE RELEASE  |  Contact: dave@davestravelcorner.com

April 20, 2019 by Dave2 Comments

There is a place where cars drive on frozen sea, sauna is a weekly ritual and the wilderness is your stage. Celebrities have come and lived the #EstonianWay.

#EstonianWay is an influencer campaign by Visit Estonia to celebrate the country’s 100th birthday and inspire people to explore Estonia. 100 different celebrities from all over the world – YouTubers, rock stars, influencers, journalists, sports legends, Michelin star chefs, TV hosts – are invited to Estonia to try out ordinary things in a different way.

Visit Estonia has already hosted some influencers from US as well (and will be hosting more this year!). Watch how
• Mustafa Kacar created street fashion the Estonian way
• Cait Weingartner discovered superfood the Estonian way
• Shai Chung did yoga the Estonian way

Perhaps not everything that can be seen in Estonia is unique, but these are experiences one couldn’t enjoy just anywhere. Instead of coral reefs, Brazilian TV host Karina Oliani dived into an abandoned underwater prison. Instead of dealing with months of paperwork, Japanese startupper Satoshi Miyagawa became an e-resident and started his company online in 18 minutes while sitting on a beach. Instead of acai and avocado, U.S. blogger Cait Weingartner created superfood from dandelions and weeds that she foraged herself. Instead of being sound asleep, Henry and Piers Nathan from Canon Photography on Instagram celebrated the Midsummer’s Eve festival during the white nights of Estonia.

Each guest’s unique Estonian experience will be posted on the campaign site along with a video of his or her trip highlights. The campaign will continue until early 2020.

Watch these and many other experiences at estonianway.com.

Watch the official trailer:

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Related posts:

Old Town Tallinn Estonia – January 2018 Lahema National Park Estonia – June 2018 Exploring Historic Tallinn, Estonia ‘Someday’ – When Europe called They Dropped Me in a Tank with a Gator Called ‘Chopper’

About Dave's Travel Corner

Dave's Travel Corner is a travel content, resource provider and community (founded 1996) providing travel Guides written about Dave's personal travel experiences and Journals, pages that contain trip summaries and experiences written by fellow travelers. We spotlight locations and attractions with an article linked directly from our homepage including content across our blog, photo and video galleries. We use a combination of social media, written content, photography and videos to promote locations. Not only does the content appear on this site but we have direct partnerships with other well visited travel sites for placement of the content. Since 1996, we have also established hundreds of relevant link exchanges with other travel sites.

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Filed Under: Press Releases · Tagged: Avocado, Beach, Fashion, Festival, Photography, Scuba Diving, Sports

Comments

  1. M&G says

    April 20, 2019 at 12:23 pm

    Excellent article and video, Dave. We’ve been to Estonia & Tallin twice. We would love to go back especially after reading your article and watching the video. Thanks for the info.
    M&G
    NYC

  2. Dave says

    April 20, 2019 at 9:31 pm

    I love Tallinn – need to spend more time in Estonia 🙂

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