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Viceroy Santa Monica Celebrates 10 Years as Iconic Beach Hotel

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FOR IMMEDIATE RELEASE  |  Contact: dave@davestravelcorner.com

October 25, 2012 by DaveLeave a Comment

Anniversary Celebration Includes $10,000 Travel Giveaway and Exclusive Programming

October, 2012 (Santa Monica, CA) – Viceroy Santa Monica, the flagship property of Viceroy Hotels and Resorts, managed by Viceroy Hotel Group, celebrates 10 years as an iconic Southern California hotel. As a tribute, the property announces special offers and experiences that invite locals and visitors to enjoy the best of the hotel and Santa Monica neighborhood. One lucky individual will also have the opportunity to win the lavish $10,000 Viceroy Experience and indulge in the finest amenities available at the property.

“We have spent the last ten years creating memorable experiences for our guests,” remarks Hotel Manager Troy Pade. “We have created this series to highlight and celebrate our amazing decade as Viceroy.”

Following a complete renovation and interior design that features a crisp, modern exterior with a British Regency-inspired interior by Kelly Wearstler the hotel was reopened as Viceroy Santa Monica in 2002. The 162 room hotel is renowned for its classic sophistication and contemporary chic design with a color palette of parrot green, driftwood gray and wavecrest white throughout the property. Viceroy Santa Monica is also home to Whist Restaurant, helmed by Executive Chef Tony DiSalvo and Chef de Cuisine Chris Crary, (Season 9 Top Chef Fan Favorite). A legendary destination of its own, Whist specializes in season-inspired dishes ranging from bites to shared plates, all inspired by the freshest produce at the local Farmer’s Market.

“As the first Viceroy property, Viceroy Santa Monica established the hotel group’s reputation for style and service,” says Viceroy Hotel Group CEO Bill Walshe. “We’re excited to share this anniversary with new and loyal guests through exclusive programs, and look forward to many more to come.”

Kicking off this month and running through the rest of the year, Viceroy Santa Monica unveils unique programming that includes special travel rates, anniversary events and a rare luxury giveaway opportunity. The first offer available to guests and locals alike is a 10 plate menu and bottle of wine created by Executive Chef Tony DiSalvo for $100 per person. In the spirit of celebrations, this special dining experience toasts couples sharing a wedding anniversary with an additional 10% off. Additionally, to commemorate the history and original rate in 2002, Viceroy Santa Monica is offering an exclusive $199/night anniversary rate for the months of November and December. To add to the excitement, the hotel is celebrating 10 years of culinary expertise with multiple dining series based on Chef Tony and Chef Chris’ culinary adventures to Italy and Thailand this fall. Drawing inspiration from their respective trips, special menus and beverages will be served. Lastly, the property will celebrate in style with a 10th anniversary party partnering with Interview Magazine and KCRW on November 13.

For travelers looking to win the ultimate luxury vacation, Viceroy Santa Monica introduces the $10,000 Viceroy Experience. This exclusive giveaway includes three nights in the Monarch Suite, $1,000 food and beverage credit, bespoke car rental, farmer’s market tour with Chef Tony and subsequent private dinner prepared with ingredients purchased that day, champagne toast with Veuve Clicquot Vintage 2002, in-room breakfast cooking class with Chef Chris, personal training session for two and access to the 10th anniversary party for a lucky winner plus 10 guests in a VIP poolside cabana. Guests can enter-to-win this contest on their website or via Facebook now through December 31, 2012. Winners will be announced on January 4, 2013.

For additional information on the 10th Anniversary celebration and upcoming events, please visit viceroyhotelsandresorts.com/santamonica or facebook.com/ViceroySM.

About Viceroy Hotel Group
Viceroy Hotel Group delivers one-of-a-kind lifestyle experiences that bring together provocative design and intuitive service in sought-after locations. Signature brand amenities and services created for the diverse business and leisure guests include dynamic dining venues featuring world-class culinary talents and destination spas specializing in health, fitness and beauty. Current properties include hotels and resorts in Abu Dhabi, Anguilla, Beverly Hills, Maldives, Miami, New York, Palm Springs, Riviera Maya, San Francisco, Santa Monica, Snowmass, St. Lucia and Zihuatanejo with forthcoming openings in Istanbul and Bodrum, Turkey.

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Filed Under: Press Releases · Tagged: Anguilla, Beach, California, Culinary travel, England, Food and Wine, History, Interview, Istanbul, Italy, Lifestyle, Maldives, New York City, Palm Springs, Restaurants, Riviera, San Francisco, Santa Monica, Thailand, Wedding

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